Google Analytics is one of the best and most used tools among SEO, Webmasters, and bloggers. Google Analytics is used to collect various bits of information such as who is viewing the website, which page is getting the traffics and what the user do on the page and good traffic tracking facility with excellent graphics functions to understand the data very easily. The major aspects of this tool that make it popular are it is free, easily available and comfortable to use.
Even having lots of benefits of the Google Analytics. There are some reasons that distracts most of the users of using this Analytics tool. Lets have the glance on those reasons:-
The user interface is not good. The technical term used in the manual is very hard and most of the professional are not able to understand the information described by the reporting which waste lots of exclusive time of user to finally decode the information.
Takes lots of time in data collection
Decoding every real time in a report format takes a lot of time. Google analytics show the real time data regarding site visitors, geographical site and concerned website. The delay in reporting takes 24 hours for non premium users and 4 hours for premium user.
Lower Data Limits
The data limit is very low as compare to paid the analytics tools. The free account can access only 10 million hits per month while a premium account limit is about 1 billion hits per month.
The improper filter techniques of Google Analytics ensure delay in report creation and sometimes result to bad decoding.
Bounce rate metrics
Bounce rate metrics that how much user spends time while visiting certain pages of your site, which is one of the most important metrics that is not included in the Google analytics properly.
Considering all the above mentioned aspects, here this blog presents the top Six Google analytics alternatives.
FOXMETRICS is the substitute of Google Analytics tools that collects the data which is customer centric. The data define how user interact with the application, tracking every visitors’ action in real time,bounce/exit rates and also support multi device analytics. The major aspect with this it provides about 14 days free trial and after that the minimum charging package will be approximately around $20, which is very decent.
Open Web Analytics is open source Analytic tools. That is very much alternative to Google Analytics. The structure of this tool is similar to Google Analytics tools and the major benefits of this tool is it is free and provide unlimited limit for tracking websites. This is licensed under the GPL V2. It can track and decode site usage metrics, various conversion stats and various events. Here webmaster need to face the minor hassle while downloading and installing the site.
MixPanel is one of the best the Analytics tools that not only state the number of times the visitors go to the particular page but also state that what do the user do on that particular page. The report produced by this tool comprises the conversion rates and every aspect of visitors visit this site. It enables data segmentation process which provides excellent filtration technique.
Adobe Web Analytics is the great Anaylitcs tool focusing the whole marketing data in the report with how customer response to particular sites. It entails advance data segmentation feature provide easy filtering and decoding data.
Reinvigorate as an Analytics tool come with additional features that Google Analytics doesn’t support. Here you can experience real time report generation, instant notification for all activity and tag name feature to enable user name against the number of Hits done on the site.
Mint is simpler to use analytics tools which are alternative to Google Analytics. Every aspect related to the mint is simple . Here you can see that the report is simple, understandable interface, various updates are available with cheaper rates.
Hope that you get the idea about alternation option against the Google Analytics tool. Which one you find the best for your site business. Please mention through the comment section given below.