Numerous social networking websites has been put in action for the last decade and they aim to open beneficial stages for businesses to make people know about them, offer new products, services and create ads.
All these websites create very useful conditions to start business with. While through Social networking websites you can interact with your followers and fans and add photos, write statuses, participate in debates, YouTube, the largest video-sharing platform offers another way of promotion of your business. Add your video and let people know about you simply by creating an amazing and impressive video about yourself, your brand or product. If you want to sign up in YouTube and start a business, first you are to consider what your business goals are, whether the video you added will be enough to catch customers, to get YouTube views under your video or not.
Here are several methods of knowing whether to start your business on YouTube or in other social networking websites.
You have something to sell or show. Unlike on Facebook or on Twitter when selling or offering may sometimes be terribly boring, YouTube is the exact place to make offers. Just shoot a video that’s worth watching, upload it and see that as a result you will have more YouTube views than the ones you had on Facebook or on Twitter. Anyone on YouTube who uploads a video thinks about the video to go viral. But it is not enough, you must have content that is closely related to your business and contains full information about it. Such examples are The Tipp-ex Pocketmouse which is just a dry correction tape. It is an interactive video which in a short period of time managed to have over 20 million views.
Blendtec – a simple company that sells blenders increased the sales by 500 % after the video which went viral- in the video its blenders were blending odd items and an iPad. They just spent on the video $ 50.
You want to generate or keep brand awareness. Many beginning companies spent not so much money on their products as the ones which want to keep their solid place in the market. These companies should strive to do their place to have such videos on their channels that will correspond to their status and the relevancy in the market.
For instance in 2010 Coca Cola spent over 3 billion advertising on YouTube whereas McDonald’s spent just over 1 Billion on it.
If you intend to make a business that you want to keep for a long time and make money out of it, then start with YouTube.